Strategic Planning

The Real Estate Council of Alberta (RECA) is the independent governing authority that sets, regulates, and enforces standards for real estate brokerage, mortgage brokerage, property management, and condominium management licensees in Alberta.

RECA’s work takes planning, and is guided by a multi-year strategic plan and a shorter-term business plan. 

Mandate

RECA’s mandate is to protect consumers and to provide services that enhance and improve the real estate industry and the business of industry professionals.

Mission

RECA creates consumer trust and confidence in the real estate industry by:

  • setting and enforcing standards of conduct and professional development requirements for the industry to protect the consumer
  • providing services that enhance and improve the industry
  • promoting the integrity of the industry
  • protecting against, investigating, detecting and suppressing mortgage fraud as it relates to the industry

PLEASE NOTE: RECA’s Business Plan for 2022-2023 was scheduled to be published August 2, 2022. However, enhanced stakeholder input has led to further adjustments to the plan and, in consultation with the Minister of Service Alberta, the decision has been made to delay publication. We expect the plan to be available by the end of August.


RECA’s Business Plan is the blueprint for RECA to achieve its vision. It provides the strategies RECA will follow to achieve each objective and the actions RECA will take under each strategy. It also establishes the order of priorities and the schedule to complete each action item.

The Business Plan also focuses the Board of Directors, Industry Councils, and Administration on the big picture and recognizes governance practices, time, and resources must align with the strategies and actions. A financial plan supports the Business Plan through an annual budget process.


From November 2021 to January 2022, RECA stakeholders like you, provided their thoughts on what trends, issues, and challenges they see in their industry now, and what they see coming in the future. Through this opportunity, stakeholders informed RECA of regulatory matters it should be focusing on, where red tape could be reduced, and the relevancy of RECA’s past strategic priorities. After carefully considering input from licensees, trade associations, consumers, government, and each of the four Industry Councils, RECA’s Board developed three broad strategic priorities that will inform the RECA 2022-25 Strategic Plan.

RECA is currently consulting with licensees and industry stakeholders on these proposed strategic priorities.



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